L'Oréal at WAIC: The core isn't AI, it's the data loop

I've been wandering around WAIC these past few days and saw L'Oréal set up a booth. My initial reaction was honestly, 'Another one jumping on the bandwagon.' But after looking closely at what they showcased, the key isn't how powerful the AI is, but rather that they hold the most valuable data in their hands—consumer decision-making data.