GAC Aion's Rebrand After Ten Years: From 'National Car' to 'Youth Favorite'

Here's my take: this logo change and new vehicle series launch might look like a brand refresh for the 10th anniversary, but it's actually AION (GAC) trying to save itself in the second half of the NEV race. Don't rush to disagree. I've been an indie developer for ten years, watching plenty of products try to stay alive just by swapping UIs or tweaking slogans, only to die because their product strength couldn't keep up. Whether AION can avoid this trap depends on whether there's real substance behind the new logo.