Physix Frontier · News Briefing Card (IT Home · Oct 10, 2026)

SAMR Holds Public Hearing on Meituan-Maiyatian Deal, Review Continues

KEY FACTS

China's State Administration for Market Regulation (SAMR) briefed on the review progress of Meituan's acquisition of Maiyatian equity at an October 10 press conference.
The case is the first platform-sector concentration of undertakings that fell below the filing threshold but was legally required to be filed.
In 2024, the two parties' combined share of the delivery aggregation platform market exceeded 50%.
The review found the concentration may eliminate or restrict competition, and the filing parties have submitted a conditional commitment proposal.
The hearing was held on September 18, with Taobao Shangou, JD.com, Shansong, UU Paotui and others participating.

KEY DATA

over 50%2024 combined market share of delivery aggregation platforms

September 18Date of public hearing

PHYSIX OBSERVATION

This is a landmark move in platform-economy antitrust: a deal below the filing threshold was still required to be filed, and a public hearing was introduced for the first time. The signal is clear - regulators are bringing multi-sided markets like delivery aggregation into routine review. The bargaining space for small and medium merchants and capacity providers may improve as a result, and it will become increasingly difficult for giants to shore up their ecosystems through M&A.

Source: IT Home report